04: Casterley Barn

Website design for Casterley Barn

About Casterley Barn

Venue for all types of events including wedding receptions, corporate entertaining and private parties.

Client goal

Design a website that will raise awareness and highlight the benefits of a newly constructive eco wedding venue.

Design challenge

Inform and encourage people to use a remote Wiltshire location as an events venue.

Our Process:

I had an initial design meeting with Casterley Barn, where we discussed the client objectives and the key benefits of the venue. With the client, I designed a site structure and listed essential content components and UI features to include on the site. I looked over the architect plans for inpsiration for the website design. I researched brands that visually aligned to the potential target audience and to who wanted to attract with the website.

I designed some very basic wireframes, in sketch so we could establish the content flow of the site and section hierarchy to meet business objectives. I used Invision to enbale the client to click around the wireframe to get a feel for the site to collaborative on the design.

I worked on top of my wireframe in sketch to establish the look and feel of the website. Brands that help inspired the Casterley Barn design was the White company and Cereal magazine etc.

Ultimately the main business drive was to inspire customers to pick up the phone. Thus I made the contact section clear and more personable by adding a small introduction to Rachel from Casterley Barn.

I worked with the photographer make sure the photography complimented the design and layout.

The result

The client was extremely happy with the results and feedback from their customers have been that the website really inspired them to want to pursue Casterley Barn as their wedding venue of choice.